I've seen the inside of hundreds of marketing agencies over more than a decade, including my own. Most marketing agencies struggle to generate recurring revenue. Many suffer through the ups and downs of the cash-flow roller-coaster because they never make the switch to recurring-revenue engagements.
The inbound movement has always been about one thing: being relevant and truly helpful to your audience. This approach shouldn't change, but as technology and internal company relationships change, marketers and salespeople must learn how to adapt to better serve their customers.
Marketers and readers agree -- videos and social media make up the next great frontier of content marketing and distribution. The harder question to answer: How do we quickly and easily make those shareable videos our audiences want to see on social media?
One of the greatest and most common fears that people have when they choose to quit their day jobs and pursue their online careers full time is that their new online businesses will not be able to fully replace their old income. They’ve grown accustomed to a certain standard of living by making a certain amount of money each year. […]
The biggest challenge to true programmatic reporting has been normalizing data from multiple vendors, because there is tremendous disparity from vendor to vendor in what they support and what dimensions they provide. In trying to get all the data aggregated in one place, you’re not even talking the same language sometimes. Beyond the initial column [...]
Considering I spent several hours searching for a way to do the following successfully without much luck, I figured the information was worth sharing. I have a site using WooCommerce where some products need to have product images and others don't. On the individual product page, I wanted to be able to remove the image... Read More The post Conditionally Removing the Featured Product Image & Styling Gap from a WooCommerce Product Detail Page appeared first on Sugarrae.
When I worked at an advertising agency, I was involved in countless discussions over which colour, background, setting or creative […] The post Lessons From Running $1M in Retail Facebook and Instagram Campaigns appeared first on AdParlor.
I know what some of you are thinking. You’re asking: “Do I really need a sales page anymore? Can’t I sell using social media/webinars/live events/blog posts/podcast episodes?” I don’t know the details of your exact situation, but I will say this: If you need to spell out the benefits of your product or service in Read More... The post 3 Tips on High-Conversion Copy from a Sales Page Specialist appeared first on Copyblogger.
We’re often asked how we stack up against our competitors. I completely understand this, as I personally do a lot of research before I purchase nearly anything. Like most people, I like to read reviews, look at social media, and dig up as much information as I can get to make sure I’m making the […] The post NameHero vs. HostGator: Who Offers The Best Reseller Account? appeared first on Startup Hero.
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As a WordPress developer, every day we come across a challenge to create brand new looking websites. These websites need to feature the modern functionalities, which isn’t an easy job to cater. Instead of creating a design from scratch every time, it’s a wise idea to buy the X theme, which can be used for almost any niche. Thanks to the level of customization it features, it packs more than dozens of Demos which are one-click away from the setup. Other than that, hundreds of new design can be X Theme Review One area where X theme excels is value The post X Theme Review – ThemeForest appeared first on Blogging Tips.
I addressed one pressing problem in a recent Facebook Live video. This problem holds back a bunch of aspiring bloggers. Some veteran bloggers who struggle like heck are also not addressing this damaging mistake. If you like to watch a guy talk with a bunch of his paperbacks over his shoulder hit the “play” button and enjoy. The Problem I spent yesterday morning traipsing around between travel blogs. Many were new travel blogs. Some were establish travel blogs. Some were top level, well known travel blogs. Most blogs I came across had 1 glaring problem: slow load times. A few The post 1 Tip to Help You Move Up in Blogging Circles appeared first on Blogging Tips.
On this episode of Driving with John Chow, I talk about sending Sally to Shanghai to learn Chinese. Because that’s the kind of crazy things you can do when you live the Dot Com Lifestyle. Click Here To Download John Chow’s New eBook, The Ultimate Online Profit Model!